Hi friends,
Yes I owe you a million apologies for being severely AWOL. I had been swallowed by the pretty picture-ness of Tumblr. Alas, my insatiable need to praat-te-veel has returned and so the prodigal blogger is back.
Right, lets get right to it. I, generally, have a great job. In the past I have been quoted saying things like "It's not a job, it's a pleasure" and other such nauseating things. We get it right? - I love this thing.
But....
Sometimes I am cursed and a dark bad-brief cloud comes over me. *Cue the violins* It's tragic!!! And yet, like the professional that I'm trying to mould myself into, I must cope with it. The problem is, if you're me, any silly thought that rushes past your mind, rushes vividly past your face.
The last thing you want is for your clients or client service team (advertising specific) to feel like you're not, what's that word? Enthused about the work. So, here's 3 step plan on how to seem riveted and ready to rumble. (I haven't yet mastered these myself but I'm trying)
1.) Smile and nod (add the odd "ahh" here and there) - This gives off the impression that you're interested and are pleasantly surprised by the amount of detailed info they have prepared for you. (Everyone loves to feel appreciated so grin and bare it)
2.) Ask questions - The more smart you let the briefer sound, the more they love you the briefee.
3.) Stay awake!! Self explanatory nes pas?
A few other nifty tricks include complimenting the briefer, (e.g. Wow nice choice of words, I totally get it.) and referring back to a point they made earlier that you can tell they think is important (i.e. Yes, like *Stacey said...) etc.
There, I think this is pretty comprehensive. All that's left is for us to help each other get it right, yes? Yaaaay! Go team! Now go attack that nefarious job!
#POW
