For Akona

It bothers me,

A lot. That brands try to put African 'spins' on Eurocentric campaigns. This breeds all these 'catch phrase advertising' that creates no value but only creates irritating fads. Aggrrr. Often we get work to 'localise' and that just means ad a 'heita' or a 'bafowethu' to their existing payoff lines. This is bull****. Let's have real authentic African work. Please #CloseVent

Anyhow here's my point, I drew this for Akona ( http://www.akmosaic.blogspot.com/ ) simply because she's a constant reminder of African authenticity. That's all.

Localise THIS!

:)